Don't quit your day job

As a marketing and communication professional, I found the following video interesting. Business cards are an important way to brand your organization, while communicating important contact information. They also serve as a method to win free food when you drop it in a local "fish bowl" at a restaurant. I mean...they have lots of different uses. But all seriousness...business cards are often the impression you leave behind after meeting a new business contact.

What is your card like? Mine has three spot colors (gray, maroon and gold), and is on 130 lb. double thick cover. Its a sturdy card, and stands up really well when handing them out or carrying them in your purse.

If you are interested in design, branding, PR or advertising, the following video might be worth the watch. I thought it was!

OMG...I think I luuuuuv commercials

Super Bowl Sunday is rolling around this week. And though it is in my stadium of choice, my team of choice is not going to be there. In fact, I could care less about either team playing. Similar to two years ago. But whatevs....I'll pull for the Packers.

What I am looking forward to, though, is:

1. Hanging out with friends

2. Eating lots of yummy football food

3. Watching hilarious and thought provoking commercials during the game. Its all about the commercials anyway!

Right now Radio Shack has a very stupid commercial that makes me laugh. I don't know why. Probably the cat's Southern accent and the fact she's so silly. I think its hilarious though!

What I hope to see during the Super Bowl are more mayhem commercials by Allstate. They are very cleaver, and just...great! My two favorite are the GPS (recalculating) and the one where he is a teenage girl. I mean....that dude is just great!



I haven't had much time to read up about the Super Bowl ad hype this year. Sometimes I catch snippets from Ad Age, but I am admittedly behind on the gossip. However, I did see this bit on "Cooking with Snoop Dog and Pepsi" this morning. Ummmm...yes please! I hope to see this hilarity during the game. Do you think I could get Snoop to do a guest post on my blog? I mean...his 8-layer dip with chicken wings just looks....fantastic! Ha!

Happy Super Bowl week!

Designer woes....

I need new headers for both of my blogs. If I weren't frugal and trying to save up for a massive vacation this summer, I might pay someone to design them for me. But, alas, money does not grow on trees...or at least any of the trees in my yard.

You would think, as a marketing and public relations professional who oversees design work every day, that I would do my own. But, my confidence in my design skills has completely dwindled since I began work with one of the most talented graphic designers in the area. (Yes, she really is THAT good. Of course, her education and training is in graphic design, and mine is in PR. Which means I have about 1/8 of the design background she does.)

I know, I know...still...I should utilize the minimal skillz I have and design my own blog logos/headers. Its just so much pressure, and I'm such a perfections when it comes to things like this. I just need to bite the bullet and do it though. Maybe I will this weekend....between the yard work and sitting around watching TV. (I live the most exciting life EVER!) We will see...

I think my biggest problem is finding the perfect font and picking the colors that I want. I'm thinking the other blog needs to change from the bright pink to something more subtle. And then after the fonts, its a matter of me figuring out what to include image wise. I can't just slap some stuff together, after all. Remember...I'm a professional!

Okay, enough whining about my headers and blog design. By the way, can you tell I widened the text portion and overall look of this one? Putting my minimal HTML/Web design skillz to work. I have a broad range of minimal abilities!

Peace out!

Marketing 101

So...word is on the street that the current @thletic @dministr@tion at my current place of employment is trying to adopt a new spirit phrase to combat "roll tide" and "hotty totty." Here's what the locals are saying....

dancin babies....

Below is the 5th most watched video on YouTube in 2009. Why is it December 17th and I am JUST NOW SEEING THIS????




Ha ha ha ha ha ha ha ha ha ha ha ha ha....

Most Watched YouTube videos (Global):
1. Susan Boyle - Britain's Got Talent (120+ million views)
2. David After Dentist (37+ million views)
3. JK Wedding Entrance Dance (33+ million views)
4. New Moon Movie Trailer (31+ million views)
5. Evian Roller Babies (27+ million views)

I heart these dudes!

Getting pumped for Wimbledon this weekend!

Gimelstob - Nadal from Matt Guerra on Vimeo.

Gimelstob - Federer from Matt Guerra on Vimeo.

Harmony

I have to admit, when I saw this during the Bones finale I was seriously impressed. One of the best TV ads I have seen in a LONG time, and it didn't even preview during the Super Bowl. (Season finale week is good though.)

Advertising Age ranked this as one of the top 5 for the week. Props to Toyota and the team at Saatchi & Saatchi in LA. Great commercial!



PS - Check out the other videos if you get a chance. Nomis is on to a great idea about connecting a product with the people! Go to where they are! Don't make them come to you!